Techno Logik®

PROJECT MANAGEMENT

A website and internet presence is no different from any other project: It must be thoroughly planned and managed throughout. Anything less than 100 percent effort in building a website is a sure-fire recipe for disaster. Objectives must be defined, briefs written, milestones set, and tasks assigned.

Many companies make the mistake of embarking on a web project by drawing up a site map and calling it a “Site Proposal.” A meaningful proposal, however, starts with the goals and strategic direction. Then come functional requirements, timeframe, budget, and numerous other design, technical, and administrative details. But the Site Proposal is just the tip of the iceberg; there’s far more involved in developing a successful website.

Few companies have a suitable Internet marketing plan, let alone one that’s actively maintained. Having a site map without an Internet marketing plan is like having a street map for the wrong city. An Internet marketing plan is the compass that points users in the right direction. Objectives set the vision. Strategies put that vision into action. Tactics bring strategies to fruition. A plan in any other order puts the cart before the horse.

A daunting prospect?

Preparing an Internet marketing plan can be daunting, yet project management is an essential ingredient for web success. Undertaking tasks the right way and in the right order will put a web project well ahead of the competition. Successful website project management is a skill that few people possess which is why we are massively active in this area... being one of a very few organisations who can deal effectively with your project.

Whether you simply want us to project manage the building of your website, or whether you want a full service inclusive of SEO, autoresponders and more, our project managers will work with you on a complete internet strategy that gets your site up-and-running and your up-sells and backend sales ready for the flood of paying customers.

Only here can you be sure of a professional service that will guarantee the success of your web site.